MediaEdge Weekend

November 13, 2015

UntitledMediaEdge Weekend is an event marathon dedicated to the latest trends in journalism with participation of professionals and scientists from the United States, Germany and Russia will take place in Saint Petersburg State University on November 26, 2015.

Preliminary program

November 26

10:30-11:00 – Official opening

Complimentary speech: Professor Anatoly Puyu, Director of the School of Journalism and Mass Communications, Saint Petersburg State University; Marseille Rёtig, Head of Saint Petersburg office of Friedrich-Ebert Fund; Andrey Radin, Director General of the LOT television channel, Head of the Department for Culture of the General Consulate of the Federal Republic of Germany.

11:00 - 13:00 – Panel discussion "The rights and opportunities of the journalist within



Cornelia Hass, DJU (German Union of Journalists), Director

Andrey Radin, LOT television channel, Director General

Justin Varilek, project, CEO

Dmitriy Sokolov-Mitrich, writer, journalist, media developer

Svetlana Bodrunova, Saint Petersburg State University, Assoc. Prof.

Egor Korolev, moderator of the event, Saint Petersburg State University, lecturer, journalist

13:00-13:30 – Coffee break

13:30 - 14:20 – project presentation

14:20 - 15:30 – Guido Kowalski’s open lecture, Grimme-Institut, Germany

15:30 - 16:30 – Artem Galustyan’s workshop, Kommersant, Russia

16:30 - 17:30 – Jacub Gornicki’s workshop, political journalist, consultant, Poland

17:30 - 18:30 – Dmitriy Sokolov-Mitrich’s open lecture, writer, journalist, media developer, Russia

18:30 - 19:00 – Coffee break

19:00 - 20:30 – Roundtable discussion "Modern journalist: sources of income and professional growth strategies"


Guido Kowalski, Grimme-Institut, Germany

Justin Varilek, project, CEO, USA

Jacub Gornicki, political journalist, consultant, Poland

Dmitriy Sokolov-Mitrich, writer, journalist, media developer, Russia

Natalia Karbasova, Hubert Burda Media, Germany

Kirill Artemenko, Bumaga, Russia

Diana Kachalova, Novaya Gazeta, Russia

Anna Sherbakova, moderator of the event, Vedomosti, Head of the Saint Petersburg office

November 27

10:40 - 12:10 – Native ad in media (Kirril Artemenko, Maria Rzaeva, Bumaga)

12:10 - 14:00 – Mediainnovations: product development in the cross-function groups (Natalia Karabasova, Hubert Burda Media)

14:20 - 15:50 – open meeting, Marina Koroneva, AFP, exclusive correspondent for French medias

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